Sam Acton, Director at Domestic Angels, attended the Encouraging Women into Franchising (EWIF) 2016 Annual Conference on Thursday this week in Stratford upon Avon. The objective of EWIF is threefold: to encourage women to consider buying a franchise, to encourage business women to franchise their existing operations and to help franchisors attract more women to their networks. “As a business new to the franchise sector and with a personal passion to support women in business, this conference and our membership of EWIF is very significant. A recent NatWest Entrepreneurship Monitor clearly shows that women tend to see more barriers to starting a new business than men. Franchising provides the perfect reduced risk option instantly breaking down both perceived and real barriers.” The conference was hosted by Sarah Carlisle founder of Coconut Creatives, a business that helps franchisors find their perfect franchisees. Delegates enjoyed ‘state of the franchise nation’ opening speech from EWIF CEO Clive Sawyer, a compact networking masterclass delivered by Clare Davis from Nova Associates and a keynote speech and song from Celia Delaney.
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